Elephant Junction is a relatively recent addition to Thekkady's tourism landscape, established with the aim of providing a sustainable and ethical model for elephant interaction. While the precise date of establishment isn't readily available, the focus has consistently been on responsible tourism, prioritizing the welfare of the elephants. The center aims to educate visitors about the importance of elephant conservation and the threats they face in the wild. Through close interaction and educational programs, Elephant Junction fosters a deeper understanding and appreciation for these majestic animals.